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We’re led by a globally top 0.1% ranked scientist.
We’re a science-first company that only works with companies serious about science and their customers.
If you see a brand working with us, the industry knows they take science seriously.
900+
academic papers published.
100k+
citations, so the evidence carries weight.
Top 0.1%
of cited researchers worldwide. Highly Cited since 2019.
Why we exist
Because “trust us” isn’t evidence.
Customers, regulators and the media have stopped taking claims at face value. We exist to give brands something stronger than a promise: research run to the standard of the world’s top journals, by the scientists who set that standard.
Who leads the science
Professor Brendon Stubbs.
One of the top 0.1% most cited researchers worldwide. He leads the science on every project and signs off every protocol, method and finding before release.
- Clarivate Highly Cited Researcher since 2019
- Chair of the Lancet Psychiatry Commission on physical health
- Ranked as a top 10 fitness researcher globally
- Professorships and appointments at The University of Manchester, Charité Berlin and King’s College London
- Led policy guidance on health, fitness and mental health for the European Psychiatric Association and the World Psychiatric Association, and has worked with the World Health Organization
- Has led seminal research that has changed policy in exercise and fitness, nutrition and nutraceuticals
- Has served as Chief Scientific Officer and Chief Clinical Safety Officer for health-tech companies
900+
papers
100k+
citations
£12m+
research delivered
You can connect with Brendon on LinkedIn.
Our scientific network
Not one researcher. A bench of the world’s best.
World-leading senior researchers, brought in per study for their expertise, from twenty years of international collaboration.
- Exercise and performance
- Nutrition, supplements and functional foods
- Behavioural science and psychology
- Wearables, digital health and apps
- Mental health, sleep and cognition
- Statistics and trial design
Work with us
Want to work with a top 0.1% researcher?
Tell us about your product, and we’ll arrange a conversation about whether we’re the right fit.